0.0% Alcohol, 100% Fun

Pernod Ricard Slovenia is part of the global Pernod Ricard group, one of the world's leading companies in the production and distribution of renowned alcohol beverage brands. The company represents well-known brands on the Slovenian market, such as Jameson, Chivas, Beefeater, Ballantine's, Absolut, Havana Club, and many more. Through its commitment to quality, innovation, and responsible promotion, Pernod Ricard Slovenia actively co-creates unique stories and experiences that captivate consumers.

The project to establish the Beefeater 0.0 presentation website posed a challenge in effectively showcasing a product that combines the innovation and tradition of the Beefeater brand while addressing a target audience seeking a non-alcoholic alternative to classic gin. The goal was to create an attractive and interactive design emphasizing the slogan "0.0% Alcohol, 100% Fun" and integrate functionalities for newsletter subscription collection. Despite a tight timeline, thoughtful planning and coordinated collaboration with the client resulted in a modern and engaging landing page that enhances product visibility and builds connections with new consumers.

The Beefeater 0.0 presentation pages are based on a modern, responsive design, providing an excellent user experience across all devices. The landing page highlights the product's key advantages, including the slogan "0.0% Alcohol, 100% Fun." The messaging is supported by visually appealing elements reflecting Beefeater’s recognizable brand identity.

A simple and efficient newsletter subscription form supports the building of a potential customer base. By employing an optimized development process tailored to the client's requirements, we ensured a swift page launch that not only informs but also excites and motivates visitors to connect with the brand.

The Beefeater 0.0 presentation website achieved outstanding results within weeks of its public launch. The page successfully attracted many visitors and exceeded expected newsletter subscription goals, creating a strong base of potential customers.