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Marketing automation in business: 10 concrete steps for a more effective strategy

Marketing automation has transformed how companies communicate with their customers. It enables better audience segmentation, tailored campaigns and more effective marketing efforts. If you want to raise the level of automation in your business, follow these 10 steps ... 

Emporij 2023 Marketing avtomatizacija v podjetjih Whitepaper v1 EN 1
In the document, we present:
  • Analysis of existing processes
  • Choose the right platform
  • Audience segmentation
  • Personalisation of content
  • Set up triggers and conditions
  • A/B testing
  • Include other channels
  • Analysis and optimisation
  • Education and team training
  •  ...
Emporij 2023 Marketing avtomatizacija v podjetjih Whitepaper v1 EN 1
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Marketing automation in business: 10 concrete steps for a more effective strategy

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